Christian Höber trained as a banker and then studied International Business in Paderborn. During his studies he completed internships at Commerzbank in Frankfurt and New York. After five years of work experience, he completed his studies with an MBA at the Hult International Business School in San Francisco. Christian grew up with buses, as his father owns a public transport company in Paderborn. In 2013 Christian founded his own transport company. It was during this time that the idea for Pinkbus was born.